Meeting Planning: Making Social Media a Part of Your Next Event

November 21, 2010

If there is one industry Social Media was born to serve it is the Event Planning Industry.  The buzz and interaction that social media can deliver leading up to and on the day of an event has never been experienced or even dreamed of before Social Media came along.  Today, Planners can implement the use [...]

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LinkedIn Workshops Coming to a Location Near You!

October 16, 2010

The most common statement I hear from LinkedIn users is, “I’m on LinkedIn, but I don’t get much out of it.”  There’s a reason for this.  LinkedIn doesn’t drive itself. It needs an active, educated, motivated driver. If someone handed you the keys to a vehicle that could magically transport you to a room full [...]

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Day One: Developing Your Social Media Plan

September 23, 2010

Today we launched our Social Media Round Table series in Point Pleasant Beach.  I was so energized after our three hour session I had to sit down and write about it right away.  What I absolutely love about a peer advisory format are the synergies that unveil themselves as the session evolves.   At the table [...]

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Where does your Business Fit in the Social Mediasphere?

September 19, 2010

The Social Media “gold rush” is on and every business owner is feeling the pressure to strap on the spurs, saddle up the horse and head west.  The problem is that most busy business owners don’t know much about the social media tools out there or the cultures that have evolved within those spaces.  I [...]

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Social Media All Day Workshop

September 11, 2010

I am thrilled that one of my clients has asked me to put together an all day workshop which she is graciously hosting in a lovely room overlooking Sandy Hook Bay and the New York skyline in Atlantic Highlands.  This will be an extremely comfortable and intimate learning experience for a small and lucky group [...]

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Social Media Round Table: Launching in September

August 13, 2010

Over the past year and a half of consulting businesses on Social Media Marketing, I’ve made two important observations. 1.  “I can lead a client to Twitter but I can’t make them Tweet.”   Oh, it’s not just Twitter.  It’s all of the Social Media platforms.  Some clients go through the training, but the minute [...]

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7 BEST TIPS FOR SPEAKING IN FRONT OF THE CAMERA

August 6, 2010

Guest Post: Wendy Scharfman Video is everywhere. YouTube, websites, training and product videos, corporate and marketing videos, media interviews… the list goes on. How do we get ready for our close-up?   Video now gives us the ability to reach vast numbers of people in unprecedented ways. As in any public speaking event, you want to [...]

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Facebook for Business Webinar July 28th

July 10, 2010

On July 28th, I will be conducting a 2 hour Webinar on using Facebook for business promotion.   I recently conducted this Workshop in person to a sold out crowd here in New Jersey. I was an attendee and can attest to the fact that Deborah gave a first rate presentation! Highly recommended! Catherine Gorman Klug [...]

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Social Media Marketing for Your Business

May 15, 2010

Saying my company doesn’t need Social Media is like saying my company doesn’t need a website 10 years ago. I remember those days.  While others were debating whether they should or shouldn’t have a web presence, I was building my first website.  So many people doubted the power of the web back then, but I [...]

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NJ Social Media Hall of Fame Finalist

April 20, 2010

I am very honored to have been chosen as one of ten finalists for the New Jersey Social Media Hall of Fame.  I am nominated under my twitter handle @JerseyBites which is the account I use to market my Food blog, jerseybites.com. The Inductees into the NJ 2009 Social Media Hall of Fame will be [...]

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